1. Please provide an overview of your business. What services and/or products would you like this logo to represent?
2. Please provide a list of adjectives that describe your business.
3. Please describe your company’s philosophy.
4. Who is your target audience?
5. What values of your brand would you like your logo to represent?
6. Please describe some ideas, if any, that you might have in mind for your logo design.
7. Please describe any features, if any, that you DO NOT wish to be integrated into the logo.
8. Are there any existing identity styles that you would like to reference? Are there any logos that you like or feel are relevant points of reference? You may provide links to webpages.
9. If applicable, do you want a clear link between the new logo and your past logo?